High ranking on yahoo as well as other such search engines is largely based on the number of sites that links to your page. Because of this factor, the SE conscious web master is eternally engaged in a quest for links. In this post I shall reveal some of the does and don’ts, and perhaps even some suggestions and tricks to help you along your quest.

Links exchanges can be quite productive, but here are a few points to consider. Create a different page that you will put your reciprocal links, however, usually do not name this page links.html or links.htm, consider it associates.html. This makes other webmasters more interested in having a link on your page, plus it seems much more professional to have ‘associates’ instead of; ‘random people I decided to switch links with to achieve/have a high SE ranking’.

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Furthermore, when first getting started on your pursuit of this, continually be usually the one to make the very first move, by placing a link to someone’s page in anticipation of them reciprocating. You can take it off should they don’t, and chances are it will get them to put in a link to your web site. Usually do not be scared to approach the ‘Big Boys’, perform a search in the search engines for your keyword, and contact the people that rank highest. This makes perfect sense, however, many people simply do not bother contacting the webmasters at the top – thinking they could never agree to exchange links together. But remember; they also have to maintain their high position and having new links is the easiest way to get this done. Moreover, exchanging links with high ranking sites is far more productive, Google is in the end based on weighted voting.

To take full advantage of the links to you personally, submit the pages that link to your site to the search engines, this may ensure that their ‘votes’ are counted, and in case you let people know that you will be submitting their pages for free, just because they connected to you, then individuals are far more prone to link to you down the road. The simplest way to obtain plenty of links coming from a high ranking site for your own is via forums. Becoming very active on popular forums is a terrific way to increase internet search engine ranking.

One other good tip is always to submit the web pages from the forum who have your link on, to the search engines. Now people will probably be sitting there reading this article and thinking, ‘there is no reason to accomplish that, Google crawls every link on a page and they can eventually reach the link to your site’. However, EVENTUALLY, is vital word (in the event you pardon the pun), submitting straight to search engines like google can make the process quicker. Also, there exists evidence to claim that pages submitted right to the search engines and linked to gdpecb other pages gain higher ranking.

Furthermore, Google will not penalise more than submission, so where’s the damage? Always make certain you exchange links with sites related to yours, but not too relevant, the final thing you want to do is promote your competition. For instance, if you run a web design company, exchange links with web design resource sites, SEOs, graphic designers, although not other web design companies – unless you have formed an excellent relationship using that company and work collaboratively on projects or operate in different markets.

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